by JK Stewart | Nov 17, 2025 | Strategy
The Question That Makes Everyone Freeze If you’ve ever been asked, “So… where does my money actually go?” and felt your pulse jump, you’re not alone. It’s the question that sounds simple but lands like a gut punch. You know your organization does good work. You know...
by JK Stewart | Nov 7, 2025 | Strategy
The Most Ignored Day in Fundraising Everyone obsesses over Day 1—the first donation. The welcome email, the heartfelt thank-you, the shiny receipt with your logo just right. But you know what matters more? Day 364. Because that’s the day before your donor quietly...
by JK Stewart | Oct 25, 2025 | Strategy
Data Alone Doesn’t Inspire Decisions You’ve been there—PowerPoint slides filled with charts, percentages, and heat maps. Everyone nods politely. Then someone asks, “So… what does this mean for us?” That’s the problem. Data informs, but it rarely *moves* people. If...
by JK Stewart | Sep 28, 2025 | Strategy
Why Video Has Become the Cornerstone of Digital Fundraising In a world where attention spans are shrinking, video remains one of the most effective ways to connect with supporters. Nonprofit leaders who want to stand out online must recognize that video is no longer...
by JK Stewart | Sep 22, 2025 | Strategy
Why the Season of Giving Matters The holiday season is when generosity shines brightest. Donors are reflecting on their values, finalizing tax-year contributions, and looking for meaningful ways to give back. For nonprofits, this is not just another fundraising...