Blog
The Donor Disappointment Loop: What Causes It and How to Break It
Why Good Intentions Still Lead to Letdown Every fundraiser has lived this moment. A donor gives. You send the automated receipt. The team cheers. Then…...
The 7 Most Dangerous “Silent” Leaks in Your Donation Funnel
The Invisible Problems That Matter More Than the Obvious Ones The loud problems in your donation funnel are easy to spot. A broken button. A confusing form...
The Donor Confidence Gap: Why People Hesitate and How to Rebuild Assurance
The Quiet Hesitation Behind Every Gift Most nonprofits assume donors hesitate because of money. Tight budgets. Competing priorities. Economic uncertainty....
How to Measure Donor Engagement Without Overcomplicating It
Engagement Isn’t a Spreadsheet Problem. It’s a Signal Problem. Most nonprofits track donor engagement like they’re building a rocket: too many indicators, too...
How to Increase Donor Retention by 10 Percent in 60 Days
The Secret Isn’t More Donors. It’s More Momentum. Most nonprofits think retention is a long game. A slow burn. Something that happens after years of careful...
Why the Next Fundraising Revolution Isn’t About Technology—it’s About Trust
The Future of Fundraising Isn’t Hiding in Your Tech Stack Everyone keeps talking about the next big thing in fundraising like it’s going to be some massive...