by JK Stewart | Nov 18, 2025 | Strategy
Your Donors Aren’t Confused. They’re Overloaded. Every nonprofit wishes donors would read more, click more, or spend five extra minutes taking in the brilliance of a beautifully crafted campaign. But donors aren’t confused. They’re overwhelmed. And the organizations...
by JK Stewart | Nov 17, 2025 | Strategy
The Question That Makes Everyone Freeze If you’ve ever been asked, “So… where does my money actually go?” and felt your pulse jump, you’re not alone. It’s the question that sounds simple but lands like a gut punch. You know your organization does good work. You know...
by JK Stewart | Nov 14, 2025 | Strategy
The Robots Aren’t Coming for Your Mission AI isn’t here to replace nonprofit professionals. It’s here to take the boring stuff off your plate so you can focus on what humans do best — storytelling, empathy, and connection. But the problem is, most nonprofits either go...
by JK Stewart | Nov 13, 2025 | Comparisons, Strategy
The Blame Game That’s Costing You Donors Every nonprofit has had that meeting. The one where someone says, “Our CRM just doesn’t work.” You know the tone. Frustration. Defeat. Maybe even a little panic. And then begins the familiar cycle: blame the software, start...
by JK Stewart | Nov 12, 2025 | Strategy
Why a Button Deserves More Strategy Than a Billboard If you think your donate button is just a piece of website furniture, you’re already losing donors. That little rectangle of color is your conversion engine. It’s the moment where belief becomes behavior. The spot...