by JK Stewart | Sep 16, 2025 | Strategy
Why Analytics Matter More Than Instinct Nonprofit leaders are often driven by passion, but passion without data can lead to guesswork. Analytics provide the map that shows where you are losing donors, which campaigns actually work, and what strategies build long-term...				
					
			
					
											
								
							
					
															
					
					 by JK Stewart | Sep 15, 2025 | Strategy
Why a Donor Lifecycle Plan Matters Nonprofits often celebrate the first gift but then struggle to keep supporters around for the long haul. A donor lifecycle plan changes that. It is a framework for guiding supporters from their very first interaction with your cause...				
					
			
					
											
								
							
					
															
					
					 by JK Stewart | Sep 14, 2025 | Strategy
Why Suggested Donation Amounts Deserve Serious Attention When you think about donation strategy, it’s easy to obsess over campaigns, email subject lines, or social media reach. But the quiet powerhouse on your giving page is something deceptively simple: the suggested...				
					
			
					
											
								
							
					
															
					
					 by JK Stewart | Sep 12, 2025 | Strategy
QR codes offer a bridge between the physical and digital worlds by letting potential donors capture a moment and complete a donation without typing in URLs or searching through menus. When someone sees a poster, pamphlet, or physical display with a QR code, one scan...				
					
			
					
											
								
							
					
															
					
					 by JK Stewart | Sep 6, 2025 | Strategy
Why Segmentation Matters for Modern Fundraising Every nonprofit dreams of higher donor engagement and stronger conversions. Yet many organizations still send the same message to everyone on their list. The result is predictable: low open rates, weak responses, and...				
					
			
					
											
								
							
					
															
					
					 by JK Stewart | Sep 3, 2025 | Strategy
Why Donor-Centric Emails Outperform Generic Campaigns Most nonprofits know they should send regular email updates, but too many rely on announcements or generic appeals. Donors quickly tune out when they feel like part of a list instead of part of a mission. A...