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Personalization at Scale: How to Make Donors Feel Known Without Burning Out Your Team

Personalization at Scale: How to Make Donors Feel Known Without Burning Out Your Team

by JK Stewart | Oct 17, 2025 | Comparisons, Strategy

Every donor wants to feel like their gift matters. They don’t want to be treated as one of a thousand—they want to be remembered as one of one. But for most nonprofit teams, the idea of personalizing every donor email, thank-you, and update sounds impossible. The...

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