by JK Stewart | Dec 12, 2025 | Strategy
Most nonprofits treat gratitude like sweeping crumbs off a counter. Something quick. Something polite. Something you squeeze in before diving back into real work. The trouble is that donors can feel the difference between a thank you that was part of a hurried...
by JK Stewart | Dec 11, 2025 | Strategy
Donors don’t announce their panic. They don’t email you a neat little sentence saying they’re suddenly unsure about giving. They don’t call your office and confess that a wave of regret hit them fifteen seconds after the confirmation screen. They stay silent. They...
by JK Stewart | Dec 4, 2025 | Strategy
The Strange Moment When Donors Feel Moved but Do Nothing Every fundraiser knows this moment too well. You tell a powerful story. You share a real need. Someone nods, sighs, maybe even wipes a tear. They feel something. They care. Then they walk away, close the tab, or...
by JK Stewart | Dec 3, 2025 | Strategy
The Strange Truth About Donor Inboxes Nonprofits spend hours crafting emails. You tweak the subject line, argue about commas, and pray the template won’t break the second you hit send. Then it happens. The open rate hits your dashboard. Twenty percent if you’re lucky....
by JK Stewart | Dec 2, 2025 | Strategy
Why Some Donors Stay and Others Slip Away The first gift gets all the attention. Teams celebrate it. Dashboards spike. Everyone does the “we did it” fist pump. But the real question is whether that donor will ever give again. Lots of nonprofits talk about retention...
