by JK Stewart | Nov 11, 2025 | Strategy
The Places You’re Losing Donors (and Don’t Even Know It) Every nonprofit loves to talk about the donor journey. You know the slides — awareness, engagement, donation, retention. Clean, linear, and totally disconnected from reality. In truth, donor journeys look less...
by JK Stewart | Nov 10, 2025 | Strategy
Why “Good Enough” Monthly Giving Isn’t Most nonprofits treat monthly giving like a utility bill. Set it. Forget it. Hope the payments keep processing. That mindset kills momentum. Recurring donors aren’t subscriptions. They’re believers. They’re people who want to...
by JK Stewart | Nov 7, 2025 | Strategy
The Most Ignored Day in Fundraising Everyone obsesses over Day 1—the first donation. The welcome email, the heartfelt thank-you, the shiny receipt with your logo just right. But you know what matters more? Day 364. Because that’s the day before your donor quietly...
by JK Stewart | Nov 5, 2025 | Strategy
When “Good Intentions” Create Bad Donor Experiences You’d think that if everyone in your organization believes in the mission, the donor experience would automatically be consistent. But walk into any development office and ask five people what your fundraising...
by JK Stewart | Oct 31, 2025 | Strategy
Big Impact Doesn’t Need Big Stories Most nonprofits only tell stories when something major happens—the big event, the annual report, the campaign launch. The rest of the year? Silence or stats. That gap is where donor loyalty goes to die. Your supporters don’t drift...