by JK Stewart | Mar 30, 2026 | Strategy
Where Trust Is Won Or Lost In Seconds A donor lands on your giving page with intent. That matters more than most nonprofits appreciate. Getting someone to that page already required attention, belief in your mission, and a willingness to act. The hard work is not...
by JK Stewart | Mar 16, 2026 | Strategy
The Applause That Comes Too Easily Campaign results arrive at the board meeting and the room relaxes. The number exceeded the goal. The email appeal outperformed expectations. Donations surged in the final forty-eight hours after a strong urgency push. Charts move...
by JK Stewart | Mar 9, 2026 | Strategy
The Frame Most Boards Inherit Most nonprofit boards inherit a simple mental model about fundraising. It is the engine that brings money in so the mission can move forward. If revenue grows, the engine is working. If revenue dips, the engine needs tuning. That framing...
by JK Stewart | Feb 20, 2026 | Strategy
The Shortcut Nobody Notices Until Donors Do Operational shortcuts rarely start as a problem. They start as survival. A team is short-staffed. A system is clunky. A deadline is looming. A workaround saves ten minutes. Inside the organization, that shortcut feels...
by JK Stewart | Feb 18, 2026 | Uncategorized
The Intuition That Sounds Right And Feels Wrong On paper, “more touchpoints” sounds thoughtful. More emails means more care. More reminders means more attention. More follow-ups means more gratitude. That logic feels responsible, even donor-centric. And yet, donors...
