by JK Stewart | Dec 26, 2025 | Strategy
Why Monthly Donors Are Playing A Different Game Monthly donors are not annual donors divided by twelve. That assumption quietly undermines retention. When someone commits to recurring giving, they are not just choosing convenience. They are choosing proximity. They...
by JK Stewart | Oct 8, 2025 | Strategy
Why Fundraising Technology Is Evolving The fundraising landscape is changing faster than ever. What worked five years ago—static donation pages, generic email appeals, and one-size-fits-all campaigns—no longer cuts it. Donors now expect seamless digital experiences,...
by JK Stewart | Oct 3, 2025 | Strategy
Why Seasonal Giving Is Only the Beginning Seasonal campaigns—year-end appeals, holiday drives, Giving Tuesday pushes—are powerful moments that ignite generosity. But too many nonprofits treat them as isolated events, missing the chance to turn a burst of seasonal...
by JK Stewart | Oct 2, 2025 | Strategy
Why Micro-Campaigns Matter Major appeals and year-end campaigns get most of the attention in nonprofit fundraising. But what happens in between those peaks determines whether your donor base stays warm or goes cold. Micro-campaigns—smaller, targeted efforts designed...
by JK Stewart | Aug 29, 2025 | Strategy
Why mobile giving matters now Your donors live on their phones. When they feel moved to give after a story, service, or social post, they act in the moment. If that moment meets a slow page, tiny form fields, or confusing steps, generosity stalls. Mobile giving is...