by JK Stewart | Nov 5, 2025 | Strategy
When “Good Intentions” Create Bad Donor Experiences You’d think that if everyone in your organization believes in the mission, the donor experience would automatically be consistent. But walk into any development office and ask five people what your fundraising...
by JK Stewart | Nov 3, 2025 | Strategy
The Problem with “Tactics First” Fundraising If you’ve been in nonprofit marketing long enough, you’ve heard it all: keep your emails short, use more exclamation points, and always add a deadline. These rules come from a place of fear — the fear that attention spans...
